Chief Marketing and Strategy Officer
Yassine is the Chief Strategy Officer of Nexthink, where he is responsible for developing new partnerships and alliances with strategic technology and hardware vendors. Yassine also plays a pivotal role in driving the company’s product innovation and go-to-market strategies.
He previously served as EVP of Strategic Alliances & MSPs, where he developed Nexthink’s technology alliance ecosystem and was responsible for solidifying partnerships with several leading service providers. Before joining Nexthink, Yassine held senior business development positions at Setcore Group in Egypt. Previously, he held various management and consulting roles at CSC Peat Marwick and Henkel Tunisia. Yassine graduated from the HEC Tunis Carthage and holds an MBA from IMD in Switzerland.